I participated as a 3D artist in the production of the Wemade Life Is Game commercial. SNKRZ is a next-generation M2E project where users can earn coins as a reward for exercising. In the Land concept, which is linked to real-world maps, SNKRZ users choose one of several sneaker NFTs they have purchased to play a race game and receive coin rewards. The reward can then be used in real life. The NFT shoes and structures in the video were designed as graphics to resemble existing NFT items, creating a clear distinction between the virtual and real worlds. The collage method was used in the design to make them look harmonious.
Styleframes
Credit
Client: WEMADE
Agency: Allright Company
Production: Unframe
VFX: #808080
Art Director: iljun Park
2D Artist: Kahee Kim
3D Artist: Baessii